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LE BLOG
Felix (Stray Kids ) , official artist for the Hanbok Wave 2026 project
Felix (Stray Kids ) has been selected by the Ministry of Culture of South Korea as the official artist for the Hanbok Wave 2026 project. He will collaborate with five Korean hanbok brands to showcase the beauty of this traditional garment to the world.
Lena Vázquez
Han, new Tod's brand ambassador.
Tod’s new Brand Ambassador, HAN of Stray Kids, interprets Tod’s modern elegance with his authentic individuality and contemporary vision, wearing Tod’s iconic Pashmy jacket and Red Dot Sneakers. Last year, he served as the brand ambassador for Dior's Sauvage fragrance.
Lena Vázquez
PP Krit Joins Cartier's Expanding Ambassador Family
Cartier has officially welcomed Thai actor, singer and fashion icon PP Krit as its newest brand ambassador, further strengthening the maison's connection with Asia's new generation of cultural leaders. Renowned for his sophisticated style and growing international influence, PP Krit has become a familiar presence at major luxury fashion events, frequently appearing in Cartier creations and high jewelry pieces. His appointment reflects the French maison's continued investment
Lena Vázquez
Where luxury meets Asian celebrity culture. Follow the story.
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